Sales enablement and coaching
Turn real sales conversations into skills that last
Second Voice helps managers turn real sales conversations into practical development. We agree what good looks like, identify the skill that needs attention and connect coaching, training and practice to that evidence. Follow-up conversations help show where behaviour is changing and where more support is needed.
When this helps
- Managers want to coach but have no shared standard and little time.
- Your playbook lives in a deck and does not fit the sale in front of the seller.
- Leadership asks what training changed and you only have attendance figures.
- Your best seller cannot teach everyone else.
What you receive
- A capability baseline from your own calls
- A call scorecard your managers use
- Playbooks built from what already works in your sale
- Practice built around your buyers
- A 30, 60 and 90 day behaviour review
How the work runs
- 01
Listen to real conversations
Review a sample of calls and agree the standard with your managers.
- 02
Find the skill gap
Identify the one or two behaviours that need attention first.
- 03
Practise and reinforce
Training, practice and manager coaching tied to the same evidence.
- 04
Compare follow-up calls
Review a comparable sample to see where behaviour is changing.
What this is not
- Better scores are evidence of behaviour change, not proof of revenue.
- Eriqa is optional. We agree the approach and tools around your needs.
- Managers stay in charge of coaching decisions.
Questions
- We already have a playbook. Is that a problem?
- No. We work with it and use real conversations to show where it fits your sale and where it does not.
- How do we know training was used?
- Practice and manager reinforcement are planned in, and later conversations show where the change appears.
Ready for more time to sell?
If research, admin, inconsistent AI use or a gap between training and practice is getting in your team's way, let's look at where to start.
Get started